1. Metafields (Your Hidden Customisation Superpower)
Metafields let you store extra data for products, customers, and orders, things Shopify doesn’t track by default. Want to add custom size charts, ingredient lists, or extra product specifications? Metafields have your back.
Why Care: More flexibility means a more customised shopping experience for your customers, which can boost conversions.
2. Custom Product Views (Because Searching for Products Shouldn’t Be a Chore)
Create custom views in the Products area, so you can finally stop scrolling through endless lists like you’re on an epic quest for hidden treasure. Need a sneak peek at low-stock items? A VIP pass to bestsellers? Or maybe a backstage look at recently added products? Customise your views and get right to the good stuff, no treasure map required.
Why Care: Quickly access your go-to filters and stay on top of inventory management.
3. Draft Orders (For Those VIP or Custom Requests)
Ever had a customer slide into your DMs asking for a custom bulk order just for them? Instead of making them fumble through checkout, create a Draft Order directly in Shopify. This allows you to add products, apply custom pricing, and send them a ready-to-pay invoice with one click.
Why Care: Handle special requests in a fast, seamless and professional way
4. Multiple Checkout Templates (Personalize That Last Step)
Shopify lets you create checkout templates so customised, they might as well come with their own secret handshake. Shopify lets you create different checkout templates for various customer groups. Want a customised flow for high-ticket items? You can do that.
Why Care: Tailoring the checkout experience can improve conversions and create a smoother purchasing process for different types of buyers.
5. Advanced Analytics and Custom Queries (Because Your Data Deserves the Spotlight)
Shopify’s new analytics tools turn your numbers into rockstars! With custom ShopifyQL queries, you can tap into real-time data like you’re pulling the latest gossip from your store’s secret vault. And don’t forget the RFM (recency, frequency, monetary) analysis reports. Shopify takes a scalpel to your customer data so you know exactly who’s ready for re-engagement.
Why Care: Get laser focused with your reporting targeting by visualising hyper-specific data, hot off the press.
What’s the Takeaway?
Shopify simplifies your life and boosts profits. Automate tasks, manage special orders, and unlock hidden tools to transform your store from average to exceptional.
Which of these features were you already using? Let us know 🗨️
Knowledge is power. And now, you’re basically an e-Commerce wizard. 🧙♂️
Want to EXPAND your play book further? Give us a call 📞