RYO Coffee
RYO Coffee
Local South African Artisan Raw and Roasted Coffee.
The Brief
RYO Coffee consists of two main product offerings; Roast Your Own coffee beans and Roasted Coffee.
Our solution to RYO was to educate the customer on how to roast their own coffee at home or on an open fire, increase traffic (and sales) on both their website and takealot.com as well as boost SPAR in store sales.
Work
Our work included creating two fun 30 second videos for social media (Facebook, Instagram and YouTube), social media advertising and organic content, redesigning their website and reworking the content. Not only were goals reached but we also helped increase the number of SPAR stores that RYO is now available in.
What We Did
eCommerce
Social Media Management & Advertising
Creative
Video
Photography
eCommerce
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Increased Web Traffic
76%
Clicks to Website
1652
Follower Growth
63%
Return on ad spend
11x
Social
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“Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.”
— Kirsten van Jaarsveld, Director