Our work

Totem Bags

About

School bags that go the distance.

Totem Bags is a South African brand specializing in high-quality, ergonomically designed school bags for kids and teens. Built for comfort, durability, and style, their backpacks are developed with orthopedic specialists to support growing bodies and active lifestyles. Totem’s collections combine practical features with bold, youthful designs—making them a trusted choice for families across the country.

The Story

Totem has been a trusted client of ours for a while now. When they approached us to redesign their original EXPAND-built website, the goal was clear: put the shopper first. We reimagined the user experience from the ground up, with a strong focus on enhancing product cards to surface more information upfront. The result is a cleaner, smarter interface that makes browsing and buying school bags easier, faster, and more intuitive for busy parents and students alike.

What We Did

Web

Our work

Totem Bags

About

School bags that go the distance.

The Story

What We Did

Web Design

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